What Is Nudge In Gmail, And How Do You Make The Most Of It?

The world is evolving at an exceptional pace, tagging along with it an array of technological fanfare. Gmail is no stranger to such updates and constantly undergoes seemingly ethereal alterations that contribute significantly to the ease of business.

What Is Nudge In Gmail, And How Do You Make The Most Of It?

The world is evolving at an exceptional pace, tagging along with it an array of technological fanfare. Every opportunity for advancement is lapped up to make our lives easier, one update at a time. Gmail is no stranger to such updates and constantly undergoes seemingly ethereal alterations that contribute significantly to the ease of business.

Nudge is one such feature that holds its worth. It has gained a fan following by vouching for an improved email management style. 

nudge settings

This article outlines all it stands for, and to sweeten the deal, you will get a masterclass on how a Email management virtual Assistant can quite literally nudge your workflow in the right direction. Puns aside, let's quickly dive into what a Nudge is on Gmail and how it can optimize your correspondence. 

What is Nudge in Gmail?

Nudge in Gmail

The gist of it all is as simple as looking up the definition of "nudge." Call it a light push, touch, or prod; it all beats around the same bush. And in our little world, that roughly translates to a reminder. To sum it up, a nudge is quintessentially an effortless reminder.

It mustn't come as a surprise that today's world runs on reminders of all sorts. Their absence would cause utter chaos; their presence keeps efficiency at a maximum. We've come a long way from physically writing down crucial tasks to remember them to downloading an app to remind us of the most menial tasks. 

Your email setup is no different. Feeding off the majority's need to be reminded of everything, Gmail came up with Nudge. A subtle tweak reminds you of the most essential aspect of your daily work order - promptly dealing with your emails. 


Emails are the starting point of the way your enterprise functions. Learning how to nudge an email could prove favorable to your overall efficiency. It could have a domino effect on productivity, and that is a deal nobody can refuse. Clarity in your correspondence could clear the pathway of any clutter or distractions.

It is rightly said, "To err is human". With our attention being stretched thin, it is easy to forget a thing or two along the way. However, tardiness is not well accepted across the spectrum. It can tag you or your business as a shabby establishment. To avoid all this and more, Nudge uproots the problem from the ground up. 

NUDGE in Gmail

Exploring the applications of this tool not only clarifies the looming question of what Nudge does but also goes beyond simplifying the two primary purposes it upholds. The first is simply to remind you to deal with an impending email. The second reminds you to follow up on an email if you are waiting for a reply. 

How to Turn Nudge On and Off in Gmail

All this hue and cry about Nudge has got to get you on track with how to nudge someone via email. This quick and easy setup should have it for you.

Step 1: Right off the bat, you must ensure you are using the latest Gmail version. Get your updates sorted and move on to the next step.

Step 2: You can enable Nudge for Gmail on both the app and the web browser. Both would require you to step foot into your settings. Click on the gear icon in the top-right corner and choose settings from the pop-up tab.

Step 3: The 'General' tab should be the first option on the top left. Click on the tab to see a list of general options.

Step 4: Scroll down until you see the "Nudges" option under the General tab. 

Step 5: Choose from the two available options as per your preference. You can check one of the boxes or both.

Step 6: Scroll to the utmost bottom and click the "Save" button.

nudge settings

Once you have hit the "Save" button, your settings will be updated, and you will see the effect of these changes when you refresh your inbox. These changes are reversible for your convenience, and your Nudge settings can be turned off with a button.

Conversely, activating Nudge can feel like a bother in a few select scenarios. For example, if you are trying to achieve Inbox Zero. In a situation where you are actively delegating emails within your inbox to deal with at a later time, Nudge could be a pester.

The solution in such situations is a simple coin flip. Head back to your settings and play around with the options Nudge gives you to learn how to turn off follow-up on an email.

Why You Need a Virtual Assistant for Email Management

On touching base with the what-is-a-nudge-on-gmail question, it becomes evident that this is just one of the many productivity tools that sit in plain sight in your inbox. What if I told you there was a way to ace all these tools without learning the technical bits? A virtual assistant is the way to go, and here is why:

Expert Email Prioritization

A hoard of emails tends to create chaos in your inbox. Sorting through this chaos to get to time-sensitive emails can be gruesome. Virtual assistants are trained to tackle this swiftly and with ease. It is a win-win situation for you; they free up your time and inbox.

Improved Email Organization

Segregating your inbox inflow and directing it toward the correct folders are crucial steps to optimize your inbox. There are endless ways to achieve this flow, and a virtual assistant sets up the one that suits you best. Clarity in folders and labels will go a long way in boosting overall coherence.

Enhanced Email Filtering

Another hidden gem within Gmail's inbuilt features is the plethora of filtering options. Expertly using these options reduces your burden significantly as it helps sort through a hoard of emails based on various filters. A virtual assistant knows their way around these filters to ensure top-notch results.

Timely Responses to Important Emails

It's a no-brainer that business relationships are strengthened by promptness. Not only does it impart a sense of discipline, but it also lets your stellar work ethic shine. Delays in correspondence could lead to haphazard workflow, and nobody wants to go down that road. You can trust your virtual assistant to ensure crucial emails are responded to without any unwanted delays. 

Email Scheduling

An effective routine helps your business run like a well-oiled machine. By boosting effective communication, scheduling your emails beforehand brings a line of order to your daily agenda. Having a designated person to run the scheduling show for you will be a godsend, and a virtual assistant is just that person!

Effective Unsubscribing and Managing Newsletters

Unwanted emails and the clutter they bring are like pests in a field. Apart from the obvious distractions, they are a massive hindrance to productivity. They need to be wiped out, root and all, and a virtual assistant works around the loopholes to deal with them effectively using various tools. 

Advanced Search and Retrieval

More often than we care to admit, we scramble back years in our inboxes in search of that one file that has suddenly become relevant. Scanning through thousands of emails takes time and effort and can take a lot out of you. Let a virtual assistant take that off your plate so you can direct that time elsewhere and boost overall efficiency.

Calendar Management

There's no debating that your calendar is your best friend. A simple contraption that can make or break your schedule. The slightest mistake in your calendar could cost you a bunch of missed opportunities. From scheduling your appointments to sending reminders to everyone involved, a virtual assistant has got your back.

Drafting and Proofreading Emails

The structure of an email draws in the reader and ensures clarity. It takes the most straightforward way to put your point across. A jumbled-up email reflects poorly on your professionalism and must be steered clear of. With a virtual assistant on board, you can guarantee excellent correspondence and negligible errors.

Email Analytics and Reporting

Email management and correspondence styles speak volumes of your work ethic. We are often so caught up in age-old habits that we need to see how they affect our overall outcome. These habits need to be analyzed and changed to keep up with the times, and a virtual assistant can do that and more for you.

Inbox Zero Maintenance

This productivity philosophy has taken the world by storm. Highly acclaimed and effective, Inbox Zero pushes for segregating all emails into various folders for simpler management. It involves manually sorting the inflow of emails, and a virtual assistant can cover all bases for you.

Other Tasks Virtual Assistants Can Help You With

virtual assistant tasks

Email management is just a drop in the ocean. A virtual assistant spreads across the spectrum and is trained to deal with a magnitude of tasks to make your life easier. Don't believe me? Here's a little glimpse of what a VA can do for you:

Social Media Management

The social media hype is real, and it is here to stay. Harness the power of social media to boost your growth multifold. Navigating through the quirks of it all can be a daunting task. It is essential to work smarter, and virtual assistants are, hands down, the smartest kids on the block. They have got you covered, from scheduling posts to managing accounts and tracking engagement.

Research and Information Pile Up

Research is the backbone of any establishment that is worth a buck. Keeping track of ongoing trends and deriving strategies from them ensures you stand a class apart. Constantly evolving information needs constant tracking and decoding. A virtual assistant has the exact skills to take a bulk of information and spin it to gold.

Appointment Scheduling and Calendar Management

Acquaintances build and grow every day. Your work commitments may require you to deal with a hoard of people across various situations in a day. These meetings have lasting impacts on your career and must be scheduled efficiently. Count on a virtual assistant to boost your time management style and up your game.

Data Entry and Database Management

Data forms the base of our business frameworks. Dealing with data reserves and cache is a monotonous but crucial task. It calls for utmost precision and attention, which a virtual assistant can offer with ease.

Content Creation and Editing

The surge in Social Media brings with it a demand for content creation. This content needs to be fine-tuned to match your brand image. A steady flow of creativity coupled with innovations helps pull it all together. Virtual assistants are a stockpile of creative goodness that you must tap into.

Customer Support and Help Desk

The crux of any business, big or small, is the customer base. Hearing out their concerns and providing round-the-clock assistance helps build a desirable rapport with them. A virtual assistant ensures this rapport stays rock solid by handling these inquiries and offering quick support.

Travel Arrangements and Itinerary Planning

The love for travel is shadowed by the planning that goes into it. With a multitude of options to choose from, making travel arrangements can be a complex task. By expertly handling all the planning and booking for you, a virtual assistant ensures you only focus on getting there and having a lovely time.

Bookkeeping and Accounting Support

Balancing sheets the right way is vital to your business's balance. The number game is not simple and requires accuracy at every step. With highly trained virtual assistants on your side, you can rest easy knowing your accounts will be sorted accurately.

Personal Tasks and Daily Chores

Nothing is impossible for a dedicated virtual assistant. They do all it takes to get your life up and running without hiccups. Be it shopping or appointment bookings, you name it, and they have got you covered.

Why is Wishup the best place to hire a Virtual Assistant?

Wishup runs on a hassle-free logic of the best service across the board. Your virtual assistant must embody the tripartite of efficiency, skills, and dedication. Wishup pushes the seams and offers so much more.

  • Quality: Pre-trained and upskilled professionals
  • Variety: Choose from US-based or Indian VAs
  • Guarantee: Instant replacement policy
  • Exclusivity: We hire only the top 1% of applicants
  • Efficiency: Onboarding in 24 hours
  • Satisfaction: Dedicated Account Manager at your service


With solid allies in its kitty, Nudge goes on to perform as an excellent productivity tool. And productivity is the crux of any well-functioning establishment.

nudge benefits

From covering all bases on how to nudge an email to how to turn off follow-up on email, it is evident that a Nudge is a step towards productive outcomes. Step toward a more organized email management style, and let your work ethic shine through.

Another life-changing step you can take is hiring a virtual assistant. Not sure how to get started? Don't worry, I got you. Schedule a free consultation with us or drop us an email at [email protected]. I promise you will not regret it.


What is Nudge on Gmail? - FAQs

What does a nudge in Gmail mean?

A nudge in Gmail is a gentle reminder that reminds you to deal with your emails. It can also help nudge a response from someone you have been waiting on. Two birds, one stone.

Does Gmail automatically send nudges?

Enabling the Nudge feature will automatically allow emails to pop up at the top of your inbox. It goes on to remind you how much time has passed since you received it and whether you wish to deal with it now or at a later time. 

How do you nudge someone in an email?

The key is to be polite and use a considerate front while nudging someone in an email. A nudge is a gentle reminder and not a forceful demand. Use simple phrases and a crisp vocabulary to nudge the recipient across.

How do I nudge an email in Google?

You will find the Nudge feature under the suggestions section. It will further allow you to suggest between reply and follow-up reminders. You can use one or both as per your preference.