In this extremely competitive business space, research is indispensable to achieve business success. It helps understand new market trends, competitor market analysis, and new ideas to enhance the business.

Regardless of their capacity or size, most businesses depend on ongoing, in-depth research to reduce risk and increase profitability. Nevertheless, you must invest time to carefully sift through and validate all the available data to ensure you get the best possible results.

But doing this is a painstakingly lengthy process that frequently requires assistance. So if you're also swamped with too much online research, then it's about time you hired a virtual research assistant.


In this blog, we will highlight everything you need to know about a virtual research assistant. But first, let's begin with the importance of research in today's business landscape and the different types of research done for business.

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Research: Importance and types

Importance of research:

Finding an industry that doesn't require at least some research is almost impossible. Every modern business needs research to predict present and upcoming business opportunities.

The term "research" typically refers to the systematic collection of precise data using actual observations or pre-collected literature to derive real-time data. The companies that conduct systematic, organized research on their target audiences and market competition expand more quickly and profitably.

A 2021 study found that growth firms are almost three times as likely to survey their target audiences as non-growth firms.

This info-graphic shows how research is important for firms to comprehend their target audiences

Infographic Source: Hinge Marketing

There are numerous reasons why research is critical for businesses:

  • Helps you better comprehend the needs of your customers
  • Increases credibility
  • Assists in focusing on the precise data required for a project
  • Identifies problematic areas
  • Assists in predicting new business opportunities and identifies the most distinctive themes to provide a working direction.
  • Decreases the likelihood of loss
  • Makes comparative analysis easier
  • Provides the most recent information and updates

Types of research:

1.Travel research

This involves getting the best of travel deals through research – coming up with recommendations and detailed itineraries and pulling out information on places of interest and cities.

2. Influencer research

Having the right influencer for your brand is a difficult task. Here, influencer research can help you stay up to date with the trending influencers in your field and find the most appropriate ones for your brand.

3. Product and market research

You can mine product and market data to chart out marketing strategies and pull out relevant data from the web to make an informed decision about your product.

4. Database research

This involves mining data from the web, organizing it into the database, and regularly updating it.

5. Trend research

You can stay on the lookout for new developments and trending news in your field so that you're always updated about your niche.

6. Web research

Get quotes and reviews of anything that you wish to buy online. This involves bringing out options to compare and make the best buying decision.

Now that you might be familiar with the types and benefits of research, let’s look at how a virtual research assistant can help with that.

Virtual research assistant conducting web research for business

Who is a Virtual Research Assistant?

A virtual research assistant is a remote employee who is equipped to manage online research-related tasks for your business. They are qualified and have experience performing all research-related tasks. A virtual research assistant can present comprehensible data by churning out the internet and presenting it to you simply.

Doesn't this make research sound easier now? All you need to do is hire a virtual research assistant and monitor their outputs.

What can a Virtual Research Assistant do?

Research complex topics

As an entrepreneur, developing fresh and intriguing ideas for your business can be difficult and time-consuming. Virtual research assistants are prepared to handle any task, including the experimental idea you have in your head or any other particular kind of research task.

A virtual research assistant can also help ease the burden by looking into current trends. As a result, your business team can concentrate more on the tactics that will help advance your company by using their suggestions and insights.

Researching facts and figures

Have you ever spent hours looking up a specific piece of information?

Unfortunately, this time accumulates and diverts your attention and energy from more important tasks.

Whether for policies, a presentation, or a proposal, your VA can help you find the information you need. If they have the necessary experience, your VA might even be able to produce detailed reports of relevant figures for you, saving you even more time.

Analyzing products and services

Purchase decisions for your business aren't quick because there's so much to consider.

Your time would be better spent on tasks more crucial than comparing internet service providers, stationery vendors, or office furniture. Instead, your virtual assistant can research every option and present the best choices for you based on your criteria.

Finding out the best venues and accommodation

Virtual research assistants can assist you in finding the ideal location for your needs, whether you're scheduling an out-of-office meeting, hosting a conference, or organizing a business trip.

Doing personal research

Many people are unaware that virtual assistants are not only useful for work-related tasks. You should definitely think about delegating some of your personal responsibilities to your VA so that you can maximize your time and work more strategically to expand your business.

Are you considering taking a vacation but are unsure of where to go?

Looking for the top restaurants in a new city that you're visiting?

Want to buy a present for a friend or family member?

Just give some criteria and instructions to your virtual research assistant, and they can handle the rest.

What is the best way to hire a virtual research professional?

There are three primary places where you can get a virtual research professional:

A business owner looking to hire a virtual research assistant

Virtual assistant service providers

This, by far, is the best place to hire a remote professional if you are looking for reliability and full-time assistance. We at Wishup offer dedicated professionals trained in over 200 skill sets and already vetted and interviewed to save you from the hiring hassles.

Virtual research assistants from Wishup can handle anything from statistical data on a niche market and information about a competitor to the contact information of potential clients or patent information on a subject. Furthermore, with Wishup, you can hire a dedicated expert to do your research in less than a day.

Gigs/Freelance Workers from a reputed company

Professionals who work as gig workers are paid based on the one-time projects or gigs they complete rather than receiving a regular salary. Companies like Upwork and Fiverr are freelancing platforms that connect gig workers with businesses.

Freelancers online

A freelancer works for themselves. Freelancers are independent contractors who take on jobs as they come up. They often work on several projects for various clients at once.

What to consider before hiring a Virtual Research Assistant?

Hiring a virtual research assistant brings a distinct set of advantages to your business. However, before getting an assistant onboard, you must learn everything about the person relevant to your business.

Have a video call to discuss the specifics of the position you are offering and establish your expectations. Then, describe the procedure for working on your team and establish a connection with them to see if the VA can meet your business requirements.

Hire a Virtual Research Assistant from Wishup in three simple steps!

Step 1: Set up a call with our sales team.

Share your concerns with us. You can list all the tasks that you want your virtual assistant to help you with. Our sales team are here to help you 24/7.

Step 2: Decide which profile best suits your needs.

Wishup offers a plethora of candidates specializing in over 200 skill sets to assist you with your routine tasks. After you've given Wishup access to your task lists, sit back, relax, and let our team pair you with the most qualified virtual assistants as per your needs. You can also interview candidates if you'd like to learn more about the candidate's qualifications.

Step 3: Prepare to onboard your remote worker within 24 hours.

You don't need to worry about background checks, references, capabilities, skillsets, or anything else because Wishup has already pre-vetted and trained these virtual assistants, so get ready to onboard them within 24 hours.

How much does a Virtual Research Assistant cost?

A virtual research assistant costs more or less the same as hiring a general or administrative virtual assistant. What matters here is the kind of task that you wish to delegate. If you're looking for an extremely skilled data miner, you might require a person with greater core competencies and experience. This might cost you more.

Hiring a VA from Wishup costs you only a fraction of the cost you would have spent on other firms providing research services. The prices are as low as $9–11 per hour.

Benefits of hiring a Virtual Research Assistant from Wishup

A female virtual research assistant sitting on the desk and conducting research for business

Top 1% of global talent

The virtual assistants Wishup offers you are among the top 1% of talent worldwide. These are highly educated professionals with more than 200 different skills. You just need to select a qualified candidate for the position without worrying about relocation, taxes, or other issues.

Onboarding in 24 hours

The lengthy onboarding hassle is now over! Wishup makes hiring a competent expert for general or administrative tasks simpler and more effortless. Additionally, onboarding begins in a day, allowing you to assemble a remote team of experts quickly.

Seven-day trial period with a 100% money-back guarantee

To determine whether virtual assistance is a good fit for you and your business, you can test it out with Wishup virtual assistants for free. For a week, you can test your virtual assistant regarding your business’ work, culture, and values. If you're unhappy with the virtual assistant, you can request a refund.

No-questions-asked replacement

Wishup gives you the amazing benefit of having your virtual assistant replaced right away and without any questions asked if you are unhappy with them or they are unavailable due to an emergency.

100% vetted, screened, and prepared in advance by Wishup

All of Wishup's virtual assistants have gone through a thorough screening process, including several background checks and verifications. Additionally, you won't have to waste time on the lengthy interview and onboarding processes because they have already been pre-interviewed and vetted.

The confidentiality aspect

Given that all communication with our research assistants is strictly business-related, one can rest easy knowing that everything they share will remain confidential. As a result, there is no need to be concerned about disclosing sensitive or proprietary information to our virtual research assistants.

Read our blog - How Wishup Ensures the Security of their Clients' Data, to see the measures we take to ensure complete data confidentiality.

No payroll concerns

If you decide to hire full-time online researchers, payroll issues may arise. So why increase your spending when you can achieve the same results without increasing your payroll? Instead, delegate your research responsibilities to a Wishup virtual research assistant to get the best and most cost-effective services.

Every great project begins with thorough research!

In this blog, we just listed out some of a virtual research assistant's core capacities, but a lot more can be explored. They're equipped to churn out the web world for data and compile it for you in the simplest manner possible. Come to think of it – you can use them for initial business research, research on an experimental idea, or even a potential business plan.


If you want to enhance your business research process, hire a virtual research assistant from Wishup. You can book a free consultation with our experts or email us at [email protected]

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Upasana Iyer

Upasana Iyer

A virtual assistant at Wishup, trained mental health professional with an ardent love for writing. Upasana has over a decade's experience in writing and translation in the media industry.

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